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From communication tools to digital new infrastructure, the seventh Shuangzhi Expo set up the first

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From April 24 to 26, 2026, Wuhan International Expo Center, a revolution in the deep integration of advertising industry and national new infrastructure, will be detonated in Jiangcheng.



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* Image source: The grand occasion of the previous Shuangzhi Expo.


As one of the core sectors of the 7th Smart City and Intelligent Construction Industry Expo (referred to as "Shuangzhi Expo" for short), urban smart media ecology will be unveiled for the first time together with seven sectors, namely, intelligent construction and urban renewal, smart energy carbon (urban energy innovation), low-altitude economy, Beidou application, artificial intelligence and water economy, and build an industry supply-demand docking platform closely around the core needs of urban evolution. Relying on the annual comprehensive exhibition scale of Shuangzhi Expo exceeding 100,000 square meters, more than 850 companies will gather.



Strategic leap of advertising industry

From Communication Tools to New Urban Digital Infrastructure




In the first year of the Tenth Five-Year Plan, Wuhan is accelerating the construction of an international convention and exhibition center city. The 2026 China (Wuhan) Future Urban Advertising Ecology Conference, which was held at Shuangzhi Expo, took "new advertising infrastructure and new urban kinetic energy" as the core concept, and proposed for the first time the strategic transformation of the advertising industry from "communication tools" to "new urban digital infrastructure", and promoted the deep coupling of cutting-edge technologies such as AIGC big model, intelligent delivery and digital content generation with national scenes such as smart cities and intelligent construction.


This is not an advertising exhibition in the traditional sense, but a cross-border event with the new quality productivity as the program and driving urban governance and industrial upgrading.



Three highlights

Define the new future of advertising industry





01
AI+advertising full link actual combat closed loop



For the first time, a complete landing link from AIGC underlying technology and intelligent delivery to industrial strategy was realized. OPC (one-man company), OpenClaw (lobster), body intelligence, AI miniseries and other cutting-edge forms all appeared, providing advertisers and agents with reproducible and landing solutions.



02
Advertising new infrastructure × national new infrastructure



Integrate advertising technology into national strategic scenarios such as smart city, intelligent construction and Beidou transportation, and create a new paradigm of "advertising new infrastructure". From the city digital intelligent advertising carrier to the application of material scenes, advertising will become the key contact point of urban governance and public service.



03
Collaborative innovation ecology of the whole industry chain



Through the upstream and downstream links of brand strategy → digital content generation → physical production, we will gather the traditional advertising and frontier AI intellectual creation forces, promote new formats and new scenes, and help the advertising industry break through the border and practice high-quality development.



Concurrent supporting activities
The 29th Wuhan Advertising Exhibition






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* Image source: The grand occasion of the previous Shuangzhi Expo.


Theme: advertising, new infrastructure and new kinetic energy of the city-AI empowers advertising and activates new kinetic energy of the city.


Time: April 24th-26th, 2026


Venue: Wuhan International Expo Center (Hanyang)


During the exhibition, a number of industry matchmaking meetings and cutting-edge technology roadshows will be held, and a think tank matrix will be formed with high-tech conferences such as the main forum of Shuangzhi Expo, the low-altitude economic industry conference and the Beidou traffic application conference to provide exhibitors and professional visitors with full-dimensional support from trend judgment to commercial landing.


When AI reconstructs the boundaries of creativity

When advertising becomes a new contact point of urban governance

This is not a traditional exhibition

But a declaration of industrial upgrading


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